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Dharana Journal Volume 1, Issue 1, (July 2007)

dc.contributor.authorMP Birla Institute of Management
dc.date.accessioned2026-01-27T05:20:36Z
dc.date.issued2007-07-01
dc.descriptionResearch Articles 2 Management Perspectives of ICDS Programme by Malathi Somaiah & V. Vijayalakshmi 13 Product Differentiation, Attribute Substitution and Hedonic Pricing by S. Bisaliah 18 Target Costing as an Effective Tool for Retail Pricing by B.V. Rudramurthy 22 E-Tailing Paradigm by Jairaj Nair & K.V. Prabhakar 38 Self Reporting Method in Business Surveys T. Srivenkataramana 41 Impact of Cross Culture Training on Business Due Diligence in the Corporate Sector - A diagnostic study S.K.Bhagavan & K.V. Prabhakar Research Notes 46 Biography of Pooling of Interest Method in Accounting for Amalgamations by J. Shankar 59 Brand Positioning : A Study On Microwave Ovens by M. R. Shollapur & Anitha R. 64 The Employability Enigma by Selvan D. & K.V. Prabhakar 66 Policy Towards Novice, Serial and Portfolio Entrepreneurs by T.R.Shastri Book Reviews 71 Only the Paranoid Survive – Andrew S. Groove by Nilanjan Sengupta 72 IT HAPPENED IN INDIA : The story of Pantaloons, Big Bazaar, Central and the Great Indian Consumer – Kishore Biyani with Dipayan Baishya by N.S.Viswanath
dc.identifier.issn0974-0082
dc.identifier.urihttps://mpbim.ndl.gov.in/handle/123456789/106
dc.language.isoen
dc.publisherInformatics
dc.subjectDharana Journal
dc.subjectVolume 1
dc.subjectIssue 1
dc.subjectJuly 2007
dc.titleDharana Journal Volume 1, Issue 1, (July 2007)
dc.typeOther

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