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Sentiment analytics in the Era of Generative AI

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Resource Person/ Speaker: Dr. A. S. Gokula Krishnan, Professor, Surana College Sentiment analytics has undergone a profound transformation, shifting from traditional rule-based systems to advanced models capable of understanding emotions with unprecedented nuance. In the opening remarks Principal Dr. Satyanarayana mentioned the role of AI that generates context-aware insights across text, voice, and visual data. The speaker delivered hands on experience with live chatgpt also shared data with the participants to get output from Gen- Al. The speaker citied how brand monitoring is used by the corporates and exaction of results. In the second part, Dr. Sumithra Sreenath covered the applications of Gen Al in various sectors.

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